Date: December 11, 2023 Time: 9:00 am - 11:00 am Location: Online Registration: Click Here Work for Yourself@50+ is a webinar to help you gain the knowledge, support, and resources you need to make informed decisions about working for yourself and take the right first steps toward successful self-employment. The decision to start your own business can be both exciting and daunting. Work for Yourself@50+ breaks the choices down for older adults in an approachable way through five steps: 1. A careful consideration of the potential benefits and risks of working for yourself 2. Exercises to help develop the self-employment idea 3. A realistic overview of what it takes to pursue a self-employment opportunity 4. Guidance to help avoid pitfalls and scams 5. Ways to find trustworthy support and services This is an online webinar. In order to access the webinar, you will need to use either a computer, tablet for smartphone. You will receive instructions on how to join the webinar in your registration confirmation or your reminder email that will go out prior to the webinar. Please do not share the webinar access information with anyone who is not already registered. Click here to register!  The Iowa Center Women's Business Center is funded in part by U.S. Small Business Administration.

          Presenter: David Tracy of Northgate Marketing Date: Monday, December 11, 2023 Time: 12:00 - 1:00 pm Location: 2210 Grand Ave, Des Moines, IA 50312 Register: Here Are you an aspiring entrepreneur or small business owner looking to make a big impact with a limited marketing budget? Look no further than "Marketing for Startups with a Small Budget - A Blueprint for Small Business Marketing." This course is designed to empower you with the knowledge and strategies needed to effectively market your startup or small business without breaking the bank. In today's competitive business landscape, creativity and resourcefulness can be your greatest assets, and this course will show you how to leverage them to achieve remarkable marketing results. Throughout this course, you will delve into innovative, cost-effective marketing techniques tailored specifically for startups and small businesses. From crafting a compelling brand story and harnessing the power of social media to mastering guerrilla marketing tactics and optimizing your online presence, you'll gain a comprehensive toolkit for maximizing your marketing efforts on a shoestring budget. Join us on a journey to discover how to reach your target audience, generate leads, and build a loyal customer base, all while managing your resources efficiently. By the end of this course, you'll have a solid blueprint for navigating the world of marketing as a small business, setting you on a path toward sustainable growth and success. Don't let a limited budget hold you back – learn how to market smarter, not harder, and watch your business thrive. Click here to register!

Presenter: The Iowa Center Staff Date: Tuesday, December 12, 2023 Time: 11:00 am - 12:00 pm Location: Online Register: Here Running a small business requires more than having a passion and a vision. To be successful you need to have your financials in order. Unless you are familiar with bookkeeping basics, you might not know how crucial having the right financial documents are to your success. Join The Iowa Center staff as we go over the most useful and important financial documents for your small business. We will discuss and define: Income Statement/Profit and Loss Statement Cash Flow Statement Balance Sheet Accounts Receivable Budget Click here to register!

Presenter: Max Miller Date: Tuesday, December 12, 2023 Time: 12:00 - 1:00 pm Location: 2210 Grand Ave, Des Moines, IA 50312 Register: Here Planning for tax season is an essential part setting up your business for success. Let's make sure yours are set up correctly. In this course, we'll review: typical business expenses including various rules, limits and recordkeeping requirements (home office, depreciation, etc.), basic year-end tax planning. Prerequisite: Tax Basics 1.0 Join our presenter Max Miller in The Iowa Center office! Click here to register!

Presenter: The Iowa Center Staff Date: Wednesday, December 13, 2023 Time: 12:00 - 1:00 pm Location: Virtual Register: Here Understanding your Personal Credit and How to Establish Business Credit.   Did you know that when you apply for a small business loan odds are that you will have to apply using your personal credit? This information is used by lenders and creditors to assess your creditworthiness and determine whether to lend you money or extend credit. Understanding your personal credit is an essential part of managing your finances and achieving your financial goals. We will also discuss everything you need to know about building personal credit for your business, including why it's important, how to get started, and best practices for maintaining good credit!  Click here to register!