People visiting your website need to understand three things within just a few seconds—what you do, in what way(s) your brand can help them, and what to do next. We’ll discuss five simple website elements that can help visitors quickly understand the value of what you offer and take the next step toward engaging with your brand.
About Our Speaker…
Andrea Love is a marketing communications consultant and copywriter. With 25 years in communications, and as a StoryBrand Certified Guide, she offers expertise in strategic communications planning and creative implementation. Andrea’s personal passion is helping businesses and organizations fulfill their purpose and missions.
The Iowa Center Women’s Business Center is funded in part by U.S. Small Business Administration.